BMW Group India has announced the launch of Deutsche Motoren’s Retail.NEXT showroom in Central Delhi. It is located in Safdarjung Enclave and has Yadur Kapur as the Deutsche Motoren principal.  
Deutsche Motoren has a total of six sales and three service facilities in Delhi and Bengaluru.

Stating that the enduring partnership with BMW Group India is a testament to his company’s shared commitment to excellence and innovation, Kapur commented about the new development: “The success we have witnessed in the Delhi and Bengaluru markets underscores this strong collaboration. With the launch of our new Retail.NEXT showroom in Delhi, we are elevating the luxury automotive retail experience, setting new benchmarks in customer service and engagement. This milestone reaffirms our dedication to providing BMW customers in Delhi with an unparalleled journey of luxury and sophistication."

Set to redefine the automotive retail experience in the luxury automotive segment, Retail.NEXT will blend digital innovation with personalised service, offering a dynamic and engaging environment. The layout features open spaces with minimalist design elements, allowing for an intuitive flow through the showroom.

High-tech digital interfaces are integrated throughout the facility, enabling prospects to explore vehicle features, customize their preferences, and receive tailored recommendations. Additionally, the design incorporates exclusive areas for private consultations and vehicle handovers, ensuring that every interaction is as personalised and memorable as possible. 
“The inauguration of the new Deutsche Motoren Retail.NEXT showroom in Delhi marks a pivotal step in our vision for the future of luxury automotive retail in India. As a key market, Delhi embodies innovation and exclusivity, making it the perfect location to introduce our progressive Retail.NEXT concept. By integrating cutting-edge digital engagement with a sophisticated physical space, we are redefining the dealership experience to be more immersive, seamless, and customer-centric. This milestone reflects our commitment to shaping the future of luxury retail, and we appreciate our strong partnership with Deutsche Motoren in driving this transformation forward,” said Vikram Pawah, President and Chief Executive Officer, BMW Group India, said. 

The ultra-modern showroom is spread over 5,835 sq. ft. and showcases six BMW vehicles from the BMW M, BMW i and BMW portfolio. A dedicated vehicle handover lounge is thoughtfully designed to ensure each customer’s car delivery is a truly memorable experience. Latest range of BMW merchandise and accessories are on display at the lifestyle and accessories zone. The customer interaction lounge offers a relaxed ambience to discuss various aspects of owning a BMW vehicle.
The Customer Consultation Stages are located strategically throughout the showroom. The service consultation takes place where the client wants it and what fits the situation. The unique living room atmosphere and the cozy positioning of the seating close to cars creates a relaxed environment for consultation. Personal Service Advisor (PSA) and BMW Geniuses are equipped with innovative digital sales tools to provide comprehensive information on product features and services.

Further, prospects can also leverage BMW BEVScape - a state-of-the-art, interactive digital tool delivers complete clarity on EV ownership and empowering them to make informed decisions with ease.
 

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JSW MG Motor India, one of the leading passenger vehicle manufacturers, has reported that its flagship electric roadster – the MG Cyberster, touted as the world's fastest MG and India's highest-selling sports car has gone home to over 350 customers since its launch in July 2025.

The model sold under the brand's luxury retail channel, MG SELECT, is priced at INR 7.49 million and is now seeing a waiting period of four to five months for new customers.

Milind Shah, Head - MG SELECT, said, “The phenomenal response to the Cyberster from sportscar enthusiasts has been extraordinary, particularly due to its striking design language and innovative features - including the iconic electric scissor doors and impressive acceleration from 0-100 in just 3.2 seconds. This remarkable success underscores that today's buyers are seeking high-performance sports cars that combine sustainable luxury with cutting-edge engineering. We have built a healthy order book and are efficiently working to cater to the current demand and upcoming bookings. From sports champions to movie stars, the Cyberster continues to capture the imagination of new India and its aspirations, drawing the attention of people from different walks of life. Beyond the vehicle itself, we are also creating immersive, curated experiences exclusively for our customers - ensuring that the MG SELECT ownership journey extends far beyond the drive."

The MG Cyberster draws on the heritage of the MGB Roadster. Powered by a dual-motor, all-wheel-drive setup it delivers 510 PS and 725 Nm of torque. A claimed acceleration from zero to 100 kmph in 3.2 seconds. It features electric scissor doors, soft-top roof and a low drag coefficient. In terms of braking power, it gets Brembo 4-piston front brake callipers stop the car from 100 kmph in 33 metres. It sports 20-inch staggered alloy wheels paired with Pirelli P-Zero tyres.

The company said that the combined success of the MG Cyberster and the MG M9 Presidential Limousine has established JSW MG Motor India as the second-largest brand in the Indian luxury EV segment.

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Tata Motors Passenger Vehicles, one of the leading passenger vehicle manufacturers in the country, has launched the all-new Tata Sierra at introductory prices starting INR 1.14 million. The iconic SUV has been introduced in a new avatar as 'Premium' offering in the mid-size segment.

Shailesh Chandra, MD & CEO, Tata Motors Passenger Vehicles, said, “With the new Sierra, we are setting a new benchmark for what Indian mobility can be. The Tata Sierra stands as a testament to our belief that customers deserve more than the ordinary: they deserve innovation that inspires, design that resonates emotionally, and a premium experience that elevates every journey. This legend returns to inspire pride, express individuality and embrace progress, while enjoying the highest standards of comfort, technology, and safety. The Sierra is our commitment to lead, to challenge conventions, and to deliver an icon that truly moves India forward with purpose and distinction."

Sierra first debuted as a premium SUV offering in the country in 1991. The new model carries forward its identity while updating design, technology, capability and craftsmanship. The new Sierra aims to elevate the mid-size SUV segment by enriching space, comfort, safety and daily usability.

The SUV has already received the Red Dot Design Award and is available with three powertrain options across six versions:

• 1.5-litre direct injection petrol (Hyperion)
• 1.5-litre Revotron petrol
• 1.5-litre Kryojet diesel

The new Sierra has a monocoque design and five doors, unlike the original, which had three. It measures under 4.4 metres in length. In terms of safety, the Sierra gets over 20 ADAS 2+ features, including the ability to read speed signs and inform the driver. Six airbags and a sealed fuel system are standard.

On the inside, it gets tonnes of tech, including a triple screen display system laced with Dolby Atmos audio. Depending on the trim, Nippon-Desay and Harman (JBL) audio systems are available.

The design highlights include the slimmest headlamps in its category, a pillarless design past the B-pillar and a substantial glasshouse. The interior uses soft materials to create a living room feel and draws inspiration from contemporary Indian art. The SUV also offers water wading ability and good approach and departure angles.

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Stellantis-owned French auto brand Citroen India and Milo Drive have signed an MoU to deploy 500 units of the Citroen e-C3 electric car.

Milo Drive operates ‘Fleet OS’, a platform that supports driver entrepreneurs and local fleet operators in managing cars across ride-hailing, travel and corporate mobility platforms.

The collaboration combines Citroen’s engineering with Milo Drive’s technology, which includes demand routing, utilisation analytics and driver performance tech. This is designed to create a scalable ecosystem.

Shishir Mishra, Business Head & Director - Strategic Partnerships & Institutional Business, Stellantis India, said, “Scaling electric mobility in India requires strong, future-ready partnerships, and our collaboration with Milo Drive reflects exactly that. The Citroen e-C3 offers the ideal balance of range, comfort and operating efficiency making it a proven performer for shared mobility. Together, we are enabling EV access at scale and contributing meaningfully to India’s transition toward a low-carbon mobility ecosystem.”

Monil Jayeshkumar Khatri, Co-Founder, Milo Drive, said, “With Citroen, we’re blending affordability with intelligence. Their support extends beyond vehicles to real-time battery insights and performance data; helping us further enable hundreds of entrepreneurs to build and run their own mobility businesses through Milo Drive’s tech platform. This collaboration is a significant milestone in our journey to electrify India’s urban mobility landscapes.”

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Spinny, a used car retail platform, has opened new car parks in Sonipat, Karnal and Ambala, increasing its presence in North India. The expansion gives customers in these cities and surrounding regions access to the company’s collection of inspected used cars.

The new car parks are located along the GT Road corridor, improving regional accessibility for customers across the North region.

The new parks function as single destinations where customers can explore, test drive, buy, or sell cars. The expansion aims to serve growing demand for pre-owned vehicles along this corridor, complementing Spinny’s customer base in Delhi NCR and Chandigarh.

Hanish Yadav, Senior Vice-President, Spinny, said, “With our new parks in Sonipat, Karnal and Amabala, we’re excited to bring Spinny’s trusted car experience closer to our customers. These parks not only expand our reach but also make it easier for customers to explore our 200-point inspected cars in person. At Spinny, we’re committed to making every step of buying or selling a car transparent, comfortable, and filled with joy.”

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