Mahindra Maintains Optimistic Outlook For FY2026, New Greenfield Facility By FY2028
- By Nilesh Wadhwa
- May 05, 2025
Mumbai-headquartered automotive major Mahindra & Mahindra has announced its financial results for FY2025 with revenue of INR 1,592 billion, up 14 percent YoY and a net profit of INR 129 billion, up 20 percent YoY.
The robust financial performance was underpinned by strong automotive sales across key segments. Mahindra stated it continue to top the SUV sales with a revenue market share of 22.5 percent. Furthermore, the OEM held the top spot in the Light Commercial Vehicle (LCV) segment under 3.5 tonnes, commanding a market share of 51.9 percent. The Tractor division also achieved its highest ever full-year market share at 43.3 percent.
Going forward, the company continues to maintain an optimistic outlook for SUV and EV sales. The company has announced that it will unveil a new platform 'Vision' on 15 August 2025, which will further expand its product portfolio.
Furthermore, Mahindra is set to increase its manufacturing capacity for XUV 3X0 and Thar Roxx by 3,000 units, a new platform capacity in Chakan for 120,000 units per annum and a new greenfield facility by FY2028, which will primarily focus on the passenger vehicle segment. The company is also looking at different states and the kind of incentives it gets, before finalising the location.
“Our current capacity utilisation on the SUV side is almost over 90 percent with Scorpio very close to capacity, Thar Roxx and 3X0 fully on capacity and Bolero is lesser in capacity,” said Rajesh Jejurikar, Executive Director & CEO – Auto and Farm Sector, Mahindra & Mahindra.
Furthermore, the company’s born electric platform, which has spawned the BE 6 and XEV 9e has recently crossed the 6,300 sales mark. At present, the EVs have around 40,000 bookings with an average waiting time of 4-5 months.
Jejurikar explained that an EV customer usually sees around 2 hours of discussion time at the dealership, which is significantly higher than that of an ICE-vehicle customer.
“There's also work to be done by way of enabling charging infrastructure to be facilitated, set up, which means working with their societies or their office complexes wherever they want the charger and all of that needs to be coordinated well and then there's an installation process to be done at home. We have seen that this process is very important to customers to make sure that the experience is very seamless. As we think about ramping up, this is an added thing over and above the input quality which of course is a very important parameter because there is a lot of high tech and so we want to be very calibrated in the way we ramp up. As we have said earlier, that even though we have capacity, we are not operationalising all of that,” added Jejurikar.
A significant highlight was the positive performance of Mahindra's EV division. The company reported being EBITDA positive in the first quarter of the fiscal year within its EV segment, even without considering certain incentives (PLI). This achievement was attributed to a favourable variant mix. While celebrating this milestone, the company cautioned that achieving EBIT margin positivity in the EV sector is anticipated to take several quarters, potentially extending to a year or 18 months. This timeline reflects the ongoing investments required to scale up their EV operations, for which incentives are intended to provide support. The company anticipates that significant EBITDA positivity in the EV segment will become more pronounced as production volume increases.
On the other hand, responding to slowdown in the passenger vehicle sales, Jejurikar stated, “I think there are several enablers which will start kicking in – government spending, infrastructure spending, all of that which will lead to demand picking up. The smaller segments will start gaining out of the income tax benefit that will start kicking in from the front. We think that will be an enabler as well as interest rates come down over time, I think that will be another positive enabler. I do think that over the next few months, the sentiment will start kicking up. But it's a world with a lot of uncertainty at the moment. Multiple things are happening around the world so we don't see any uncertainty that comes out of that. But, overall I think many macroeconomic factors are positive.”
Dr Anish Shah, Managing Director, Mahindra & Mahindra, added, “I just want to reflect on the numbers – both revenue growth and bank growth – where the stress isn't particularly visible. Yes, there is some level of commercial urban stress, but from our product standpoint, we haven't seen significant impact. Even when we look across other businesses, overall, the picture remains positive. The recent actions around liquidity and interest rates should start to drive greater demand and improved functionality. So, on balance, I’d say we aren’t seeing substantial urban stress at this point – perhaps a slight slowdown or a temporary blip, but nothing major. I believe that's something we’ll bounce back from.”
Looking beyond the domestic market, Mahindra expressed considerable optimism regarding its expansion in North America. The launch of the OJA tractor series in the North American market is reported to be gaining significant traction. Specifically, in the less than 110 horsepower tractor segment, where Mahindra has a strong presence, their retail market share has reportedly surged from 3 percent to 10 percent over the past four months. This sub-110 horsepower category constitutes a substantial 40 percent of the total market volume. This significant growth in their key segment underscores the strategic importance of the OTA series and justifies the investments made in its creation.
Responding to a question regarding potential entry into the insurance market, a Dr Shah stated that this has been under consideration for several years. While acknowledging the complementary nature of their existing business and the large market size, he indicated that any entry would be contingent on identifying a suitable approach that ensures successful returns. But no immediate plans for entering the insurance sector were announced.
Going forward, Mahindra is said to be open to new partnerships and acquisitions.
Jeep India Launches Meridian 85th Anniversary Limited Edition At INR 3.60 Million
- By MT Bureau
- July 24, 2026
Stellantis-owned American brand Jeep India has introduced the Jeep Meridian 85th Anniversary Edition at prices starting INR 3.60 million, which is limited to just 85 units. Based on the Overland trim, the collector's edition features Gloss Black 18-inch alloy wheels, an all-black cabin with Mayan Gold accents and curated Anniversary AXS packages.
The vehicle introduces CARA AI, a voice assistant supporting 52 languages
Kumar Priyesh, Business Head & Director – Automotive Brands, Stellantis India, said, "For 85 years, Jeep has represented far more than a vehicle. It has symbolised freedom, exploration and the confidence to go wherever the journey leads. The Meridian 85th Anniversary Edition is our tribute to this remarkable legacy and to the passionate community that has helped shape the Jeep story over generations. With only 85 units available, this collector's edition offers customers a unique opportunity to own a distinctive piece of Jeep history while experiencing the premium craftsmanship, capability and sophistication that define the Meridian."
- Maruti Suzuki India
- Brezza
- Hisashi Takeuchi
- Bharat NCAP
- Bharat New Car Assessment Program
- Dzire
- Victoris
- Invicto
- e Vitara
Maruti Suzuki India’s Brezza SUV Receives 5-Star Bharat NCAP Safety Rating
- By MT Bureau
- July 23, 2026
Maruti Suzuki India has received a 5-star safety rating in Adult Occupant Protection and Child Occupant Protection under the Bharat New Car Assessment Program for its upcoming Brezza SUV.
The SUV includes six airbags as standard across variants, Electronic Stability Program with Hill Hold Assist, Blind Spot Warning, Rear Cross Traffic Alert, Front Parking Sensors and a Tyre Pressure Monitoring System. The certification marks Maruti Suzuki's fifth consecutive 5-star Bharat NCAP rating, joining the Dzire, Victoris, Invicto and e Vitara.
Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India, said, “Brezza has been India’s highest selling Compact SUV since 2016 and a preferred choice for millions of customers. This 5-star Bharat NCAP rating reinforces the confidence customers place in the vehicle. The recognition for the new Brezza reflects our relentless focus on building safer vehicles for Indian roads. Safety is at the core of our vehicle design philosophy. By making 6 airbags as standard in 16 models and across 160 variants, we have democratized advanced safety, enabling more than 1.6 million new customers to benefit from advanced occupant safety in FY 2025-26, the highest in terms of industry volume. As customer expectations evolve, we remain committed to making advanced safety accessible across every segment, from entry-level models like Alto K10 and Celerio, to SUVs such as the new Brezza, Victoris, Jimny and Fronx.”
Automobili Lamborghini Appoints Francesco Milicia As Marketing Director
- By MT Bureau
- July 23, 2026
Italian supercar maker Automobili Lamborghini has appointed Francesco Milicia as its new Marketing Director, effective 1 September 2026. He succeeds Christian Mastro, who has transitioned to the role of CEO of Automobili Lamborghini America.
Milicia brings experience from the automotive sector, having held roles at Ducati within the Volkswagen Group, including management positions in China, Managing Director of Ducati Motor Thailand, Purchasing Director and global responsibility for Sales & After Sales activities.
He holds a degree in Mechanical Engineering from the University of Bologna and an MBA, with executive education from INSEAD, CEIBS and the London Business School.
Federico Foschini, Chief Marketing & Sales Officer of Automobili Lamborghini, said, "We welcome Francesco Milicia to Lamborghini as Marketing Director. His managerial experience, gained in an environment of excellence such as Ducati, combined with the international vision and strategic expertise he has developed throughout his career, will make a valuable contribution to the further strengthening of the brand's positioning and to supporting the development of our global marketing strategy."
Francesco Milicia, said, "Joining Automobili Lamborghini is an honour and a privilege. I have always admired the brand and I am thrilled to contribute to the journey of a company that inspires people around the world through innovation, audacity and uncompromising excellence. I look forward to working alongside the Lamborghini team, learning from their experience and contributing together to writing the next chapter of the brand's growth and success."
Mercedes-Benz India Launches AMG E 53 Hybrid At INR 14.5 Million
- By MT Bureau
- July 23, 2026
German luxury carmaker Mercedes-Benz India has launched the Mercedes-AMG E 53 HYBRID 4MATIC+ in India, available in Performance and Racing Editions priced at INR 14.5 million and INR 14.8 million, respectively (ex-showroom).
The luxury sedan combines a 3.0-litre in-line six-cylinder engine with an electric motor to deliver a system output of 430 kW (585 hp), which increases to 450 kW (612 hp) with the RACE START function, and 750 Nm of torque.
It has a claimed acceleration of zero to 100 kmph in 3.8 seconds and offers an electric-only range of more than 100 km (WLTP) via a 28.6 kWh battery.
Santosh Iyer, Managing Director & CEO, Mercedes-Benz India, said, “The E-Class has been the longest running nameplates in the Indian automotive industry and the AMG E 53 HYBRID 4MATIC+ underlines performance, practical usability and electric efficiency, making the E-Class portfolio truly unmatched. This performance sedan combines genuine AMG performance with plug-in hybrid’s efficiency, balancing an AMG customers need of racetrack performance with practicality of daily usage, perfectly. The AMG E53 Hybrid furthers our ‘powertrain agnostic’ strategy for India, where customers decide the powertrain of their choice, suiting their requirement.”
In addition to the vehicle launch, Mercedes-Benz India has announced a multi-year title partnership with the Indian Padel Tour for the 2026–27 season. The tournament series will feature 19 events across 11 cities, including five Grand Slam events, beginning in Mumbai in August 2026 and concluding in Bengaluru in June 2027. Customers purchasing the AMG E 53 Hybrid will receive direct entry into the Indian Padel Tour Grand Slam.

Comments (0)
ADD COMMENT