Electric Two-Wheeler Dealerships Gather Pace
- By Rajni Jose
- August 09, 2021
With the electric two-wheeler industry gaining great momentum, albeit with the help of government incentives, new dealers are emerging in almost every nook and corner of cities. As representatives of electric two-wheeler manufacturers, many of whom are start-ups, the scene is getting more and more active with every passing hour. Some dealers are experienced businesses and some are entirely new. Rajni Jose of Motoring Trends spoke to Jay Sumit Patwa, Chief Visionary Director, Patwa Group of Nashik and Bhushan Shah, CEO, Miracle 5 of Pune, about their experiences.
How different is it to sell electric two-wheelers over your other business concerning mobiles, FMCG goods, plastics and furniture?
Patwa: It feels exciting to have diversified into automobiles. Especially in the EV category with a brand like Ather, which has its aura and goodwill. The reason for diversification is that EV is the future. There is also a social cause attached to it, which will create an indirect impact.
From a revenue perspective, how do you fare with electric two-wheelers with far less moving parts than a conventional two-wheeler does?
Patwa: Yes, there are fewer components as compared to IC engine vehicles. The profit margins however are good and helps in building up a sustainable business model that results in dealership revenue.
Shah: We do not look at servicing vehicles from a revenue generation perspective. It is only an add-on business with EVs. We consider it more like a customer interface and customer relationship management. Even spare parts replacement is not a viable revenue generation point for EVs considering the lack of replacement needs. Selling an EV is the only source of revenue.
How will FAME II drive the business?
Patwa: We are banking on the FAME policy to have a big impact on the pricing of electric vehicles that we sell. It is a good initiative by the Central Government as well as state governments for the proliferation of electric vehicles. the EV industry.
Shah: We are still in the process of obtaining the approval. Our vehicles are in the testing phase. We should be all set in two months. Our FAME II products will be 80 percent localised. Only some 20 percent of the parts will be imported. These would be majorly electrical and electronic in nature. With higher subsidies we are expecting higher sales volumes.
How do you look at the current charging infrastructure?
Patwa: Ather Energy has a dedicated business vertical called Ather Grid, which is solely in charge of making and installing charging stations in cities where it has opened its Experience Centres. Currently, in Nashik, we have more than five charging stations.
Shah: We have a few around Pune, but charging infrastructure is not an issue when it comes to our vehicles. A user’s daily commute can be fulfilled in a single charge. In the future however, we are expecting charging stations and charging infrastructure to mushroom like STD and PCO booths.
Does the dealership provide financing and insurance options?
Patwa: Yes, we provide finance and insurance. We also provide leasing options to our customers. We have tied up with renowned brands like Aditya Birla and Bajaj, HDFC, IDFC and Hero Fincorp for finance, and with Autovert for leasing.
Shah: Yes, we provide finance options. We have tie-ups with Bajaj Finance, LoanTap and Manappuram Finance. We also have tie-ups with cooperative banks. However, due to the need for a guarantor in such banks, most customers prefer the former options.
How is the market response for electric two-wheelers?
Patwa: In Nashik, we are seeing good demand. We are experiencing daily walk-ins of over 100 people that are interested in buying an Ather electric scooter.
Shah: More and more people are starting to accept electric two-wheelers. Especially with the pandemic, the need for personal mobility has surged and two-wheelers are found to be the best way to address that. In cities like Pune where public transport is not very efficient, we are getting buyers that range from housewives to children. We are getting buyers that are delivery boys. They are keen to use our vehicles as they are efficient and cost effective. With the entry of big household automobile brands in the electric two-wheeler space, more and more people are getting the assurance that they can make the shift.
What has Covid-19 affected sales?
Shah: Sales were largely down throughout last year. Our business was closed for more than half the year. Things picked up during December-February. They witnessed a drop in March 2021 once again as the second wave hit. With the fuel price hike, things have once again started to pick up.
How many outlets do you have? Any plans for expansion?
Patwa: We currently have one showroom and are focused on stabilising it. We are assessing the demand. Depending on the same we will be chalking out our plans for expansion. In 2022, we could look at opening Ather sales points and service centres.
Shah: We have various touch points across India for test drives, product viewing and booking services. We currently have dealerships in Mumbai, Indore and Pune, and are looking at expanding to other cities in the next six months. (MT)
Suzuki Motorcycle India Sells 91,264 2Ws In June 2026
- By MT Bureau
- July 02, 2026
Suzuki Motorcycle India, a leading manufacturer of scooters and motorcycles in the country, has announced its wholesales for June 2026.
The company recorded total sales of 115,030 units last month, a 21 percent YoY increase compared to the 95,244 units sold a year ago. Domestic sales reached 91,264 units, up 23 percent YoY, while exports grew 12 percent to 23,766 units.
Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “Our sales performance in June reflects the sustained momentum, supported by strong demand and the trust our customers continue to place in the Suzuki brand. As customer expectations continue to evolve, we remain focused on delivering products that offer reliability, performance and value. At the same time, we are strengthening our engagement with customers through meaningful initiatives and experiences that help us build lasting relationships beyond the purchase.”
Revenue from spare parts sales totalled INR 929 million in June 2026, marking 15 percent growth over the previous year.
During the month, Suzuki Motorcycle India conducted the Burgman Hangout Parade in Pune and Hyderabad. Additionally, the company held GIXXER Pit Stop events in Kumbakonam, Ranchi, Bengaluru and Dehradun, which involved 285 participants.
Yulu Enables Mobility For Over 12,000 Women Home Service Professionals
- By MT Bureau
- July 02, 2026
Yulu, an Indian shared electric mobility platform, has announced that over 12,000 women home service professionals across 12 cities have utilised its platform to facilitate their work.
By providing accessible, low-cost electric vehicles (EVs), Yulu is actively dismantling mobility barriers that often prevent women from entering or thriving in the gig economy.
The platform supports women working as home cleaners, meal preppers and laundry professionals in the fast-growing online home services sector. Yulu’s lightweight, speed-capped EVs – which do not require a driver’s license – have allowed these professionals to complete 25–30 percent more assignments daily.
The all-inclusive rental model, which covers battery swapping and maintenance, significantly lowers the barrier to entry for women who previously lacked reliable personal transport.
Beyond the 12,000 women in home services, Yulu says it has empowered over 550,000 gig workers and delivery partners nationwide, many of whom have seen their incomes rise by 30–40 percent compared to using traditional petrol bikes.
The integration of Yulu’s mobility solutions comes at a pivotal time for India's service economy. According to Redseer Strategy Consultants, India's online home services market is expected to grow at a CAGR of 18–22 percent, reaching nearly USD 1 billion by FY2030.
At present over 35,000 women professionals are providing on-demand home services across platforms such as Urban Company, Snabbit and Pronto to name a few.
Amit Gupta, Co-Founder & CEO, Yulu, said, "Access to a vehicle often spells the difference between being dependent on her family and having an additional income stream that unlocks independence and dignity."
Pune-headquartered two-wheeler and three-wheeler major Bajaj Auto has announced its wholesales for June 2026.
The company recorded total sales of 463,202 units last month, which was 28 percent higher compared to 360,806 units in June 2025. This includes 389,395 two-wheelers, up 30 percent YoY, as compared to 298,484 units a year ago.
Interestingly, while the company’s domestic sales grew by 12 percent to 166,956 units, its exports saw 49 percent YoY growth to 222,439 units.
Three-wheeler sales for last month came at 42,881 units (+10 percent YoY) in the domestic market and 30,926 units in the export market (+33 percent YoY).
For Q1 FY2027, the domestic two-wheeler sales came at 586,547 units, up 11 percent YoY, as against 529,344 units a year ago. Exports on the other hand saw a robust 52 percent YoY growth to 636,005 units, as against 419,447 units last year.
Three-wheeler sales in the domestic market grew by 13 percent YoY to 119,531 units, while exports grew 69 percent YoY to 96,168 units.
Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has announced its wholesales for June grew by 47 percent to 590,003 units, as compared to 402,001 units sold last year.
Sales for two-wheelers came at 565,417 units, which includes 411,014 units in the domestic market, while exports came at 154,403 units. In the domestic market, scooter sales came at 247,950 units, while motorcycles accounted for 267,096 units.
Electric two-wheelers saw a substantial jump from 14,400 units sold in June 2025, to 48,537 units sold last month.
On the other hand three-wheeler sales came at 24,586 units, up 51 percent YoY.
For Q1 FY2027, the company recorded sales of 1.63 million units. Two-wheeler sales reached 1.56 million units, while three-wheeler sales totalled 67,000 units. The company's international business accounted for 468,000 units and electric two-wheelers sales reached 130,000 units for the quarter.
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